Product Video0:18Performance creative studio
Creative that helps products sell.
We make the ads, reviews, and product videos that ecommerce brands run every day. Built for conversion, produced fast, tested until something wins.
48h first conceptsUGC · Review · Product videoEvery placement
Creative built for
ShopifyAmazonEtsyMeta AdsTikTok
Selected work
The work comes first.
Every asset below was built to run. Filter by the format you need and look at the spec line, not the polish.
Product Video0:18
Product Video0:18
Product Video0:18
Review0:32
Review0:32
Product Video0:18
Review0:32
Review0:32Services
Everything around the ad, too.
Most brands come for one format and stay for the system. These sit alongside the three core formats.
01
Creative strategy
Hook angles, offer framing, and a test plan before anything gets made.
02
Static ad sets
Carousels, offer frames, and comparison statics in every placement size.
03
Motion and animation
Kinetic type, product motion, and end frames that carry the brand.
04
Product photography edit
Retouch, background work, and lifestyle composites from flat product shots.
05
Landing page creative
Above-the-fold assets and section visuals matched to the ad that sent them.
06
Marketplace assets
Amazon A+ modules, Etsy galleries, and listing video cut to platform spec.
07
Brand and identity
Marks, palettes, and guidelines so the performance work stays on brand.
08
Creative reporting
Which variant won, why we think it won, and what we test next.
Why Maeve
In-house, agency, freelancer, or AI tools?
Each one breaks somewhere. Here is where, and what we do differently.
| Criteria | Maeve | In-house team | Traditional agency | Freelancers |
|---|---|---|---|---|
| Speed | Concepts in 48 hours | Queued behind everything else | Weeks of process before a first cut | Depends who is free |
| Volume | Built for variant testing | Capacity capped by headcount | Priced per asset, so testing gets cut | One person, one output |
| Consistency | One team, one brand system | Strong, if the team has bandwidth | Varies with whoever is staffed | Different hand every time |
| Cost to scale | Scoped per project or per month | Another salary per format | Retainer plus production fees | Cheap until you need volume |
| Judgement | AI in the pipeline, people on the call | Human, close to the brand | Human, far from the account | Human, no context |
We use AI where it earns its place: variant generation, versioning, and turnaround. Concept, hook, and final cut are decided by people who will answer for the result.
Process
Brief on Monday, testing by Friday.
Short loop on purpose. The point is to get real numbers back fast, then spend the next round on what worked.
- STEP 01
Brief
One call and a short form. Product, audience, offer, and what you have already tried.
- STEP 02
Concept
Angles and hooks written out before production. You approve directions, not surprises.
- STEP 03
Produce
We build the primary asset plus the variants and cutdowns for every placement.
- STEP 04
Test and iterate
You run it, we read it. Winners get scaled, losers get replaced next round.
Ways to work
Pick the shape that fits.
Same team and same standard across all three. Most brands land on monthly, because creative testing only works when it keeps going.
Option 01
Individual project
One asset or one set, scoped and delivered. Good for a launch, a single hero film, or a first look at how we work.
- Fixed deliverable and timeline
- One round of concepts
- All placement sizes included
- No commitment after delivery
Recommended
Option 03
Monthly
A standing creative partner. Continuous output, a running test plan, and a brand system that gets sharper every month.
- Agreed monthly output across formats
- Rolling hook and angle pipeline
- Monthly read on what won and why
- Priority turnaround, flexible mix
Option 02
Bundle project
A block of assets across formats, produced together. Best when you are building a test library from scratch.
- Mixed UGC, review, product, static
- Shared strategy across the block
- Staged delivery so testing starts early
- Variants included, not extra
We scope after a short brief, because a hero film and a hook test are not the same job. Tell us what you need and we will come back with the shape and the number.
Tell us what you're selling.
Four fields. We reply from maevecreativehq@gmail.com, usually the same day.
- First concepts
- Within 48 hours
- Formats
- UGC · Review · Product
- Placements
- Meta · TikTok · YouTube
- @maeve._creative